Unveiling the 5Cs of Agentic Commerce, the new framework for the era of ACO

Optimise Your Catalog For The Agentic Commerce Protocol

Azoma audits, enriches & syndicates your product data to ChatGPT & other ACP-enabled surfaces, ensuring you're visible inside agentic shopping engines.

Why Your Catalog Needs Optimising

AI Agents Are Buying for Customers — They Choose Better Data

Product discovery is no longer led by humans

65% of consumers now use AI platforms for finding & purchasing products.

Your catalog was built for legacy SEO

Explicit, structured product data - not keywords - determines what gets surfaced and what gets ignored.

Incomplete product data will leave you unseen

When product data is incomplete, inconsistent, or unclear, AI agents exclude your products entirely.

Agentic Commerce Optimisation

Audit, enrich & syndicate your product data

Our end-to-end platform analyses your product data, enriches and syndicates it to relevant endpoints to drive visibility in ChatGPT & other AI shopping agents.

Audit Existing Catalog

Understand the true state of your product data and where it falls short. Get intelligent recommendations on how to improve completeness, structure, taxonomy, and freshness so your catalog is ready to be understood and surfaced by agents.

Enrich Your Data At Scale

Execute improvements at scale with agentic enrichment. Refine titles, expand attributes, and strengthen categorisation so your products are easier to understand, match, and recommend.

Syndicate with Control

Distribute your product data in the formats agents expect. Keep everything accurate, consistent, and up to date so your catalogue stays visible and ready to be surfaced across every channel.

Seamless Integration, Maximum Impact

Connect Azoma to your existing technology stack through key integration points. Our platform enhances your current workflows while delivering enterprise-scale agentic commerce readiness.

Ecommerce Platform Integration

Connect directly to your ecommerce stack and PIM systems with secure API access, enabling seamless product data synchronization and automated ACO optimization workflows.

Workspace Integration

Receive Agentic Commerce insights, performance alerts, and competitive intelligence directly in your team's Slack or Microsoft Teams channels, keeping everyone aligned on your AI visibility strategy.

Agentic Commerce Protocol

Our most asked questions by enterprises

What is the agentic commerce protocol? The agentic commerce protocol is an open standard that allows AI agents, merchants, and payment systems to work together to complete purchases. In simple terms, it is a shared language. It defines how an AI agent can discover products, compare options, add items to a cart, and complete checkout with a retailer.

How is this different from traditional product feeds? Traditional product feeds are designed to meet the requirements of search engines and marketplaces. They focus on basic fields like titles, prices, and a limited set of attributes to get products listed. Agentic commerce goes further. AI agents use product data to understand, compare, and select products, not just display them. That requires richer attributes, clearer structure, and consistent data across your catalog. A standard feed helps you appear. High-quality, structured data is what helps you get chosen.

What does the audit do? The audit analyses your catalogue for completeness, structure, consistency, and accuracy. It highlights gaps and gives clear recommendations to improve how your products are understood by AI.

What does enriching data mean? It means improving your product information. This includes better titles, more detailed attributes, clearer descriptions, and stronger categorisation so AI can match and recommend your products more effectively.

Where is my data syndicated? Your product data is distributed to AI shopping environments like ChatGPT and other ACP-enabled platforms. It is formatted to meet the requirements of each channel.

What if my data is not optimised? If your data is incomplete or inconsistent, AI agents may ignore your products. Good data is no longer just an advantage. It is required to be visible.

Future-proof your brand for Agentic Commerce

Ensure you are seen above your competitors in agent-powered shopping, across ChatGPT, Amazon RUFUS, Perplexity, Google AI Overviews, with our end-to-end solution. Be first to market to capture demand from billions of high-intent queries.